Sometimes we’re too close to our products, messages, and processes to be aware of missed opportunities. Incyte Strategies LLC specializes in finding these holes and plugging them up. These fixes can lead to new products, better sales collateral and messages, improved lead conversion, stronger branding, and more revenue.
An Incyte Strategies Gap Analysis looks at what you currently sell and the sales messages you currently use, and compares them with untapped products and messages that could boost sales and market share. We’re looking for the gaps between what you’re doing today and what you should be doing tomorrow.
And when we find these potential products and selling points, we analyze them vis a vis what the marketplace is talking about to see if they merit testing. If they do, Incyte Strategies can help you build that market test plan as well.
We’re often too busy to be able to take that step back to look at our overall system. An outside pair of eyes finds opportunities we might overlook. Or sometimes we just need someone to look and see “what else could we be doing.”
To get a second set of eyes working for you, contact Incyte Strategies.